Business Careers for Creative People

Finding a career that combines creativity and business is not too difficult, as there are many options to choose from. Individuals can select a creative field that requires business skills or find a business job that allows them to be creative.

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Career Options for Creative People in the Business Field

Working in the world of business and being creative are not mutually exclusive concepts. There are many career options in the business field that a creative individual would be well-suited for. Individuals who have a creative mind may be adept at coming up with creative solutions to complex problems, a skill that would serve them well in many business jobs. For people who produce creative work, they could put these skills to good use in industries like marketing, advertising, and public relations. Below we will discuss five different jobs that combine business and creativity.

Job Title Median Salary (2016)* Job Growth (2014-2024)*
Art Director $89,820 2%
Graphic Designer $47,640 1%
Advertising, Promotions, or Marketing Manager $127,560 9%
Industrial Designer $67,790 2%
Architect $76,930 7%

Source: *U.S. Bureau of Labor Statistics

Career Information for Business Careers for Creative People

Art Director

As an art director, you might work as the head stylist for a magazine, newspaper, TV show, movie, or media campaign. Some of your responsibilities would include coming up with an artistic vision for whatever product you are representing and coordinating the activities of artists like photographers and designers to bring the vision to life. While this job is very creative, you must also have a mind for business, as you are responsible for keeping projects under budget and on schedule. You will need at least a bachelor's degree in some sort of art field to become an art director. Prior work experience in a design field is also necessary.

Graphic Designer

Graphic designers may work for organizations as in-house designers or be employed by individual clients. After working to determine the desired vision for a project, they create visual designs by hand and with computer software. While their main job responsibilities are creative, graphic designers who have their own business will need to be business savvy. Graphic designers might also use their business skills when collaborating with other professionals, like advertisers and promotions managers. To become a graphic designer, you will usually need a bachelor's degree in the field. A familiarity with professional design programs will also likely be required when looking for a job.

Advertising, Promotions, or Marketing Manager

Advertising, promotions, and marketing managers all perform similar duties. They are responsible for creating public interest in different types of products and services. To do so, they may create advertising campaigns, like commercials or print ads, and conduct research studies to better understand potential customers. For creative people, this job would allow them to think of unique and interesting campaigns that would generate a lot of public interest. As managers, they may also be in charge of managing lower-level staff and working with other company executives and managers. To become one of these professionals, you will need a bachelor's degree in a relevant field and some work experience.

Industrial Designer

As an industrial designer, you will likely work in the world of manufacturing to come up with new designs for products like cars, home appliances, and medical equipment. You must be very business savvy, as these professionals have to consider things like production costs and product function. However, creative individuals in this field would do well, as they would be able to come up with new and innovative designs for existing products or they could create new products entirely. To become an industrial designer, you must have a bachelor's degree along with a design portfolio.


Successful architects are often very creative and business-minded. They work with clients to understand what kind of structures they want built, whether it be a new office building or a home. They then create drawings and designs either by hand or using specialized computer software. Architects must be able to work with a number of other professionals, like engineers, in order to get accurate info on how much the project will cost and how long it will take. To become an architect, you must complete a professional architecture degree and pass the Architect Registration Examination.

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