Students must take either the ACT or SAT exam, and minimum scores vary by school. Interested applicants should have a high school diploma or GED, and most colleges prefer bachelor's degree candidates with a 2.0 GPA or higher. First-time college students should have completed high school courses in computers, algebra, and geometry as well as four classes in English. Also necessary are three social science and general science classes, within which physics or chemistry must be included.
Degree programs in business communications or business administration with a concentration in business communications may be completed in 4 years and require internships.
Bachelor's Degrees in Business Communications
The Bachelor of Arts in Business Communications or Bachelor of Business Administration with a concentration in business communications combines general education topics, broad business principles, and communication foundations, which are needed in public and private organizations. Throughout the bachelor's program, students gain skills in the written, oral, and digital communications used in the business world. Students at the undergraduate level typically complete an internship program in business communications. General course topics include:
- Communicating with international businesses
- Negotiation techniques
- Web-based exchanges
- Business research strategies
- Managerial communication techniques and group management
- Research skills
Popular Career Options
Business communications professionals can work in an array of settings, such as advertising, management, human resources, sales, and reporting. Specific jobs available to business communications bachelor's degree-holders include:
- Public relations organizer
- Political writer
- Corporate trainer
Professional Certification and Continuing Education Information
By submitting a work portfolio and completing a combination verbal and written exam, communication professionals may qualify to earn the Accredited Business Communicator certification through the International Association of Business Communicators (www.iabc.com).
Additionally, specialty communication credentials are available through the International Neuro-linguistic Programmer (NLP) Trainers Association (www.inlpta.org). NLP deals with the effect that thoughts, speech, and behavior have on each other, and business professionals may use NLP practices to aid communication strategies. Yet another option for corporate communicators is to pursue a master's degree in business communication or a related field.
A bachelor's degree in business communication trains student to be skilled in written, oral, and digital communications used in the business world. Graduates could choose to work in sales, advertising or management or to further improve their credentials by applying for professional certifications.