Find schools that offer these popular programs
- Business Communications, General
- International Marketing
- Marketing Management
- Marketing Research
Online bachelor's degree programs in business communications may be offered fully online or in hybrid formats. Students in these programs study national and international markets, finance, economics, planning and organization in business communications. These programs may also address the need for business leaders to develop an awareness of environmental and cultural issues. A thesis project or internship may be required by some programs.
Business communications programs often include a general overview of business fundamentals alongside specific electives in communications. Some programs may be highly individualized to the student's areas of interest, which might include marketing or sales. Common distance learning courses include the following:
- Fundamentals of management
- Fundamentals of business finance
- Organizational communication
- Managerial reports and presentations
- Production and operations management
- Marketing and communications
- Sales force management
- Human behavior in organizations
- Positioning and competitive strategies
About Online Learning
Distance learning programs provide working students with convenience and flexibility, typically allowing them to complete studies at their pace. Additionally, some online programs may be offered in accelerated formats, in which courses may run for approximately eight weeks instead of more traditional semester-long sessions. In most online business communications programs, all required work can be completed at home, though students may have the option to take on-campus courses as well.
Overall, online programs offer a convenient way for aspiring entrepreneurs to earn a bachelor's degree in business communications.