Music management programs are offered at both undergraduate and graduate levels. Associate's and bachelor's degree programs usually combine classroom instruction and hands-on experience, including working with musicians and industry professionals. Master's degree programs may be geared towards those who are already music professionals and/or musicians. Courses explore the entrepreneurial aspects of the business in areas such as the global music industry or trends in music publishing and copyrights.
Here are some major concepts you'll learn in music management courses:
- Business operations
- Marketing in the music business
- Music industry law
- Concert and event promotions
- Music technology
- Music merchandising and sales
List of Common Courses
Music Management and Business Course
In this introduction to the music management field, students get an overview of the business skills necessary in the music industry. Students might learn about working in a small arts business or a large music corporation.
Music Marketing Course
Music management students learn about targeting an audience, distributing music and merchandising a product. Marketing courses for music management highlight the unique challenges facing music promoters and managers when promoting a band or musician.
Legal Issues in Music Management Course
Copyright law as it relates to music management and music publishing is covered in this course. This course might also discuss contracts, labor agreements, taxation issues and other legal aspects of the music industry.
Music Business Taxation Course
This course is an exploration of the tax issues associated with working in the music business. It includes an analysis of different taxation systems in the U.S., from local to federal. Practical skills like record-keeping and filing as well as calculating deductions and income determination are discussed as well.
Record Companies Course
Aspects of the record company covered in this course include artist and repertoire (A&R) departments, administration, music distribution and promotion. Students might also learn about the differences and similarities among large and small record companies. Some programs teach students how to start their own company.
Concert and Venue Management Course
Music management students learn how to promote concerts and operate venues in a concert and venue management course. Some of the topics that might be covered in this course include purchasing a venue, booking talent, producing tours, working with budgets and writing contracts.
Music Business Models Course
In this advanced course, students will discuss and analyze different aspects of the music industry as a business. Topics covered may include record label mergers, branding and promotion, music agents and management companies. One aspect of the class may be a project involving the creation of a mock music management business.