Bryant & Stratton College

BBA in General Management

Students enrolled in Bryant & Stratton College Online's Bachelor of Business Administration in General Management program have an opportunity to study microeconomics, business law, management principles and other relevant topics. Read on to learn more about the Bachelor of Business Administration in General Management program here.

Official Program Name:

Bachelor of Business Administration in General Management

School Offering Program:

Bryant & Stratton College

Degree Level:


Program Prerequisites:

Applicants to the Bachelor of Business Administration in General Management at Bryant & Stratton College Online should have strong problem solving, communication, and critical thinking skills. Applicants to Bryant & Stratton College Online's program should have earned a high school diploma or equivalent.

Program Description:

The Bachelor of Business Administration in General Management is designed to teach students about financial analysis, accounting, global management, project management, strategic management, and marketing management. The degree program also includes a practicum and capstone project. Other topics included in the curriculum are business law, operations management, and advanced information technology. The goal of the degree program is to give students the opportunity to build skills in areas of problem solving, strategic planning, and communication. Additionally, many of the core courses require students to work cooperatively in groups.

Learning Format:


Financial Aid:

Bryant & Stratton College's financial aid advisors are available to help students determine what kind of financial aid they may be eligible for, including federal grants, student loans, and scholarships. Once eligibility is determined, advisors can help students fill out forms and apply for the appropriate forms of aid.

Tuition, Financial Aid & Start Dates

Since every student is different, there isn't a "one size fits all" for school information. Start dates and tuition often vary between selected programs, and financial aid opportunities are unique to each student's circumstances. to get the most up-to-date and accurate information based on your selected program and circumstances.

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Required Courses for a Bachelor of Business Administration in General Management:

Program and course requirements are subject to change. Contact Bryant & Stratton College Online to confirm the most accurate information before enrolling in a program:

General Management Major

  • ACCT 110: Accounting Principles I
  • ACCT 120: Accounting Principles II
  • ACCT 220: Financial Analysis
  • BUSS 100: Business Principles
  • BUSS 110: Marketing Principles
  • BUSS 130: Business Law
  • BUSS 215: Management Principles
  • BUSS 260: Internship / Capstone Experience
  • BUSS 320: Marketing Management
  • BUSS 325: Global Management
  • BUSS 340: Operations Management
  • BUSS 410: Performance Management
  • BUSS 420: Project Management
  • BUSS 450: Strategic Management
  • BUSS 460: Practicum and Capstone Project
  • INFT 110: Advanced Information Technology

Liberal Art Courses

  • COMM 150: Introduction to Information Literacy and Research
  • COMM 201: Public Speaking and Rhetorical Persuasion
  • ECON 220: Macroeconomics
  • ECON 325: Microeconomics
  • ENGL 101: Research and Writing I
  • ENGL 250: Research and Writing II
  • ENGL 305: Research and Writing III
  • INSM 180: History and Practice of Information Systems
  • MATH 103: Survey of Mathematics
  • MATH 309: Statistics
  • NSCI 280: Ecology
  • PHIL 250: Practices in Analytic Reasoning and Critical Thinking
  • PHIL 310: Logic and Reasoning
  • PSYC 101: Principles of Psychology
  • SOSC 102: Principles of Sociology
  • SOSC 301: Interpersonal Relations & Group Dynamics

Post-Graduation Opportunities

Furthering Your Education:

Graduates who have completed the Bachelor of Business Administration in General Management program have an opportunity to pursue a master's degree in the field. Some of the courses that may be offered in a master's degree program in general management include managerial economics, strategic planning, managerial finance, managerial accounting, and business law and ethics. The degree program may also include an internship opportunity.

Some master's degree programs that graduates could consider include:

  • Master of Business Administration (General Management)
  • Master of Science in Management
  • Master of Science in Management Studies

Bryant & Stratton College does not offer Master's level programs. Graduates should discuss transferability of credit with their intended institution before committing to any master's level or certificate program.

Career Paths:

Once a graduate has completed the Bachelor of Business Administration in General Management program, he or she has an opportunity to compete for jobs in the field. Management positions may be available with a wide range of companies that represent industries such as retail, manufacturing, technology, and finance. Job candidates must display strong communication skills and possess an aptitude for problem solving and critical thinking.

Some possible careers that graduates could pursue include:

  • Marketing manager
  • Human resources manager
  • Financial manager

Source: U.S. Bureau of Labor Statistics