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BS in Fashion Merchandising Management

Aspiring merchandising managers and retail managers could take the first step toward realizing their professional goals when they enroll in Southern New Hampshire University's Bachelor of Science in Fashion Merchandising Management program. Learn more about this online bachelor's program here.

Official Program Name:

Bachelor of Science in Fashion Merchandising Management

School Offering Program:

Southern New Hampshire University

Program Prerequisites:

Students seeking to enter the BS in Fashion Merchandising Management should have strong creative, communication, and interpersonal skills. All applicants to Southern New Hampshire University programs must have earned a high school diploma or equivalent.

Program Description:

The curriculum of Southern New Hampshire University's Bachelor of Science in Fashion Merchandising Management offers students the opportunity to study strategies and concepts in merchandising, fashion, and retailing. Topics addressed in program coursework include retail merchandising systems, fabric and fiber analysis, purchasing strategies, merchandising decision making processes, fashion trends, fashion accessories, and color theory. Electives in the program focus on the global textile and apparel industry, international retailing, retail marketing, fashion products development, and retail management. An internship allows students to demonstrate the strategies and methods they have learned. The degree program is especially appropriate for those in the fashion retailing industry who are seeking to advance their careers.

Learning Format:


Financial Aid Available:

Federal financial aid is available to those who qualify. Contact the SNHU Financial Aid office to learn more about your financial aid options.

Tuition, Financial Aid & Start Dates

Since every student is different, there isn't a "one size fits all" for school information. Start dates and tuition often vary between selected programs, and financial aid opportunities are unique to each student's circumstances. Complete the form to the right to get the most up-to-date and accurate information based on your selected program and circumstances.

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Required Courses for a Bachelor of Science in Fashion Merchandising Management:

Major Courses

  • FMM 114: Introduction to Fashion Merchandising
  • FMM 204: Textiles and Color Theory
  • FMM 208: History of Fashion and Costume
  • FMM 225: Merchandise Planning
  • FMM 325: Sustainability in Fashion
  • FMM 340: Merchandise Management Strategies
  • FMM 410: Fashion Research and Forecasting
  • FMM 442: Strategic Fashion Management
  • FMM 490: Internship

Allied Course

  • QSO 330: Basic Supply Chain Management

Fashion Electives

  • Choose two of the following:
    • MKT 321: Global Consumer Culture
    • FMM 417: Global Sourcing and Apparel
    • MKT 322: International Retailing


  • Choose two of the following:
    • MKT 230: Retail Sales Promotion
    • MKT 231: Visual Merchandising
    • MKT 345: Consumer Behavior


  • Choose two of the following:
    • MKT 222: Principles of Retail
    • MKT 442: Retailing Management
    • MKT 228: Technology in Fashion and Retailing

Post-Graduation Opportunities

Furthering Your Education:

While completion of the BS in Fashion Merchandising Management could prepare graduates for entry-level positions in the field, those seeking to pursue upper management or executive positions might need to obtain an advanced degree. Master's degrees graduates could pursue include but are not limited to:

  • Master of Science in Fashion Studies
  • Master of Science in Merchandising
  • Master of Science in Management

Career Paths:

Graduates of Southern New Hampshire University's Bachelor of Science in Fashion Merchandising Management could pursue entry-level jobs in a variety of related industries. They could work in textile manufacturing companies, fashion design firms, retail merchandising companies, department stores, or fashion retail outlets. Positions graduates could pursue include:

  • Merchandising Assistant
  • Fashion Marketing Assistant
  • Retail Assistant Manager

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