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PhD in Strategic Media

Liberty University's Ph.D. in Strategic Media program was created for individuals who aim to shape policies within the realm of communications. The program is offered online, and this article includes course requirements.

Official Program Name:

Ph.D. in Strategic Media

School Offering Program:

Liberty University

Degree Level:


Program Prerequisites:

Students who enroll in Liberty University's online Ph.D. in Strategic Media program should have excellent writing, research, and communication skills. They must have maintained a 3.0 GPA and earned a graduate degree. Graduate transcripts must be submitted with an application for admission. Applicants to Liberty University's graduate-level programs should have a bachelor's degree; some programs may have additional admissions requirements.

Program Description:

Students of Liberty University's online Ph.D. in Strategic Media program could be able to build upon their management skills as they explore the theories of communication. Coursework is designed to cover digital media and includes strategies for using social media to communicate effectively. A video storytelling course might be drawn upon as students attempt to become skilled at influencing online consumers. There are four dissertation courses, including a dissertation defense component. The latter is an oral presentation through which students share their findings on a given strategic media topic.

Learning Format:


Program Length:

60 credits.

Financial Aid Available:

Eligible students could be able to receive financial aid in the forms of grants, loans, and scholarships. Contact Liberty University's financial aid office for more information.

Tuition, Financial Aid & Start Dates

Since every student is different, there isn't a "one size fits all" for school information. Start dates and tuition often vary between selected programs, and financial aid opportunities are unique to each student's circumstances. Complete the form to the right to get the most up-to-date and accurate information based on your selected program and circumstances.

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Required Courses for a Ph.D. in Strategic Media

Liberty University's Ph.D. in Strategic Media program contains core, research, professional application, and dissertation courses. Program participants must earn 60 credits. Degree program and course requirements are subject to change. Contact Liberty University to confirm the most accurate information before enrolling in a program.

Advanced Core Courses (21 credit hours)

  • Managing the Contemporary Organization
  • Leading Organizational Change
  • Digital & Strategic Communication Orientation I
  • Digital & Strategic Communication Orientation II
  • Seminar: Design, Technology, and Visualization
  • Interactive Strategic Media
  • Research Concepts

Research Courses (12 credit hours)

  • Qualitative Research Methods
  • Applied Research
  • Digital & Strategic Communication Audience Measurement
  • Social, Mobile, & Online Media Analytics

Professional Application Courses (12 credit hours)

  • Seminar: From Digital Analytics to Communication Action
  • Visualization & Social Media Strategy
  • Strategic Organizational Communication
  • Video Storytelling

Dissertation and Practicum Courses (15 credit hours)

  • Dissertation I
  • Dissertation II
  • Dissertation III
  • Dissertation Defense

Post-Graduation Opportunities

Career Paths:

When Liberty University's Ph.D. in Strategic Media program has been completed, students might be able to pursue career opportunities in corporate, academic, or faith-based settings. Job titles for graduates to consider include:

  • Chief customer experience officer
  • Advertising executive
  • Research manager
  • Communications executive
  • Director of online sales and services

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