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BS in Professional Studies - Marketing

At Regent University, the Bachelor of Science in Professional Studies - Marketing program is intended for students interested in preparing for entry-level marketing careers. Keep reading to learn more about this bachelor's degree program.

Official Program Name:

Bachelor of Science in Professional Studies - Marketing

School Offering Program:

Regent University

Degree Level:

Bachelor's

Program Prerequisites:

Potential students of the Bachelor of Science in Professional Studies - Marketing program at Regent University should be interested in pursuing careers that involve aspects of marketing like promotion and public relations. Requirements for gaining admission to the program vary depending on students' specific stage in life. All applicants to Regent University should have a high school diploma or equivalent; some programs may have additional admissions requirements.

Program Description:

Regent University's BS in Professional Studies - Marketing program offers students the opportunity to learn foundational marketing principles and activities used in professional settings. Courses in the program cover sales management, marketing research, advertising and promotion, and public relations, among other topics. These courses are designed to prepare students for careers that include analyzing data, promoting products, and running successful marketing campaigns. Students enrolled in the program also have the chance to learn how to lead teams, function within an organization, and communicate effectively across cultures.

Learning Format:

On campus and online

Program Length:

120+ credits.

Financial Aid Available:

Eligible students could be able to receive financial aid in the forms of grants, loans, and scholarships. Contact Regent University's financial aid office for more information.

Tuition, Financial Aid & Start Dates

Since every student is different, there isn't a "one size fits all" for school information. Start dates and tuition often vary between selected programs, and financial aid opportunities are unique to each student's circumstances. Complete the form to the right to get the most up-to-date and accurate information based on your selected program and circumstances.

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Required Courses for the Bachelor of Science in Professional Studies - Marketing:

Regent University's BS in Professional Studies - Marketing program features general education, professional studies major, marketing concentration and general elective courses that total at least 120 credits. Degree program and course requirements are subject to change. Contact Regent University to confirm the most accurate information before enrolling in a program.

General Education Courses (49 credits)

  • The Making of a Christian Mind
  • The Making of a Christian Leader
  • Introduction to Bible
  • Christian Doctrine
  • Intro. to Christian History & Thought
  • Public Speaking (Campus Only)
  • Regent Foundations of Success (Online Only)
  • English Composition
  • Research & Academic Writing
  • The True, the Good, & the Beautiful
  • Literature of the Western World
  • Art and Culture
  • Statistics
  • Students select one of the following:
    • Introduction to Biology with Laboratory (Campus Only)
    • General Biology I (Campus Only)
    • Origins of the Cosmos (Online Only)
  • Students select one of the following:
    • U.S. History (I to 1877)
    • U.S. History (II from 1877)
  • Microeconomics
  • Students select one of the following:
    • World Geography
    • Western Civilization I
    • Western Civilization II
    • World History I
    • World History II
    • Introduction to Spanish I
    • Introduction to Spanish II
    • Intermediate Spanish I
    • Intermediate Spanish II

Professional Studies Major Courses (24 credits)

  • Business Leadership and Communication
  • Business and Technical Writing
  • Introduction to Information Systems
  • Survey of Leadership
  • Leading Teams
  • Organizational Dynamics
  • Principles of Management
  • Ethics

Marketing Concentration Courses (21 credits)

  • Students select 9 credits from any 100-400 level courses
  • Students select 12 credits from any 300-400 level courses

General Elective Courses (26 credits)

  • Students select 26 credits of general elective courses

Post-Graduation Opportunities

Furthering Your Education:

Graduates of the BS in Professional Studies - Marketing program at Regent University could choose to continue their education by pursuing a master's degree in a related fields. They might choose a program are designed to help them deepen or expand their existing marketing knowledge, study a specialization within the marketing field, or select from a variety of business or management degrees.

Potential degree options include:

  • Master of Business Administration (MBA)
  • Master of Business Administration - Marketing
  • Master of Professional Studies in Integrated Marketing Communications
  • Master of Professional Studies in Data Analytics with an option in Marketing Analytics
  • Master of Professional Studies in Digital Media

Career Paths:

Upon completion of the BS in Professional Studies - Marketing program, graduates could be ready to pursue a variety of entry- or intermediate-level marketing positions. Roles and responsibilities of these positions might include creating strategic communication plans and determining how best to make informed marketing decisions.

Careers graduates might be able to pursue include:

  • Advertising consultant
  • Public relations specialist
  • Marketing and sales manager
  • Marketing specialist

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