Seattle Public Relations Schools
Seattle-area students who are interested in pursuing a career in public relations may choose from a few programs offered at schools located within roughly half an hour of the city center. Read an overview of the program formats and required coursework at three colleges, and compare the institutions using the table of stats.
- City University of Seattle is a private university located just a half-mile from downtown Seattle. This school offers a graduate certificate in marketing that contains studies relating to public relations.
- Students who want a larger college experience or who want be in Seattle proper can choose the strategic communications bachelor's program at Seattle University. Located just 1.5 miles from downtown, the private Catholic school is in the heart of the Capitol Hill neighborhood.
- Working adults can look to the University of Washington - Seattle, one of the West Coast's oldest public universities, for a public relations and strategic communication certificate program. The campus is roughly three miles from the central part of the city.
Comparison of Schools
Check out this table to get more info on the featured schools that can help you make an informed education choice. There are several facts and figures covering areas such as tuition rates, student enrollment, acceptance rates and financial aid.
|City University of Seattle||Seattle University||University of Washington - Seattle|
|School Type||4-year, private non-profit||4-year, private non-profit||4-year, public|
|Total Enrollment (2017)||2,199*||7,278*||46,166*|
|Campus Setting||Large city||Large city||Large city|
|Tuition & Fees (2017-2018)||$16,920*||$42,885*||$10,974 in-state; $35,538 out-of-state*|
|% of First-time, Full-time Students Receiving Some Form of Financial Aid (2016-2017)||39% (for scholarships or grants)*||96%*||57%*|
|Acceptance Rate (2017)||N/A - open admissions policy*||74%*||46%*|
|Retention Rate (2016-2017)||20% part-time*||84% full-time; 50% part-time*||94% full-time; 76% part-time*|
|Graduation Rate (2011 entering class)||100%*||75%*||84%*|
Source: *National Center for Education Statistics
City University of Seattle
City University of Seattle offers its students one-on-one support, a world class Learning Resource Center and more than 20 locations. Students also benefit from a 9-to-1 student-faculty ratio.
Graduate Certificate in Marketing
Those holding a bachelor's degree can pursue this 18-credit certificate. In the brand creation and management course, students will learn about brand-product strategies and how to use collected data about brands. Consumer behavior, marketing communications and marketing metrics are also studied.
Seattle University also stresses service as part of its campus life. Students may carry out public relations projects for local organizations through the student-run Center for Strategic Communications.
Bachelor of Arts in Communication and Media with a Specialization in Strategic Communication
The strategic communication major is designed to prepare students for careers in public relations and advertising. Students take foundation courses in communication, such as speech communication and media systems. In the specialization, students will learn about planning and executing a communications campaign and how to write press releases, web copy and other PR materials.
University of Washington - Seattle
The University of Washington Professional and Continuing Education division, in partnership with the university's communication department, offers several certificate programs, including one in digital marketing, that can be helpful for those working in or seeking a career in public relations.
Certificate in Digital Marketing
One of the focuses of this program is to learn how to help companies attract customers. Students will learn how to optimize marketing performance, build an effective marketing plan and manage client relationships. They will also understand how to use social media and generate traffic using digital marketing tools and strategies.